Epic Games Store

Epic Games Store started in 2018. In the past four years I’ve had the opportunity to craft and maintain the Storefront campaigns. Helping develop a templated and streamlined approach for creating campaigns. Working with the UX team and internal design team to keep creating engaging creative for each sale. 



Client

Epic Games Store

Service

Branding, 3D, Illustration

Data

Nov 9, 2025

Epic Games Store

Epic Games Store started in 2018. In the past four years I’ve had the opportunity to craft and maintain the Storefront campaigns. Helping develop a templated and streamlined approach for creating campaigns. Working with the UX team and internal design team to keep creating engaging creative for each sale. 



Epic Games Store started in 2018. In the past four years I’ve had the opportunity to craft and maintain the Storefront campaigns. Helping develop a templated and streamlined approach for creating campaigns. Working with the UX team and internal design team to keep creating engaging creative for each sale. 



Client

Epic Games Store

Service

Branding, 3D, Illustration

Data

Nov 9, 2025

Seasonal Sales
Seasonal Sales
Seasonal Sales

Developing 3D aesthetic across all seasonal sales with reusable atomic assets that can be re-textured or re-stylized for future campaigns.

Developing 3D aesthetic across all seasonal sales with reusable atomic assets that can be re-textured or re-stylized for future campaigns.

Developing 3D aesthetic across all seasonal sales with reusable atomic assets that can be re-textured or re-stylized for future campaigns.

Sales Mechanics

Gift unwraps for 17 days of free games, Epic Rewards boost is also applied during the sale. Example of boost elements being used across all campaign artwork.

SBI Campaigns
SBI Campaigns
SBI Campaigns

Smaller business campaigns have simple color way change and use our library of icons swapped out each year for a refresh.

Localizing all campaign layouts